HubSpot Marketing Consultant | HubSpot Solutions Partner
Written by Anna Fitzgerald
A website redesign can help you get more traffic, generate more leads, and improve the user experience.
To maximize the impact of a website redesign, it must be planned and executed carefully. Factors like budget, time, SEO, and conversion should be considered and incorporated into the overall website redesign strategy.
To help you be successful, we’ve put together this list of essential stats that you should keep in mind when planning your website redesign.
Written by Anna Fitzgerald
Whether you’re creating a corporate website, an ecommerce store, or a blog, a content management system (CMS) enables you to control your site’s content, design, and functionality without touching any underlying code.
There are hundreds of content management systems on the market, each offering unique functionality to fulfill different business purposes. To select the best CMS for your business, you need to ensure its features align with your needs and goals.
[Read more…] about 14 Features Your Content Management System NeedsSeveral years ago I started an LLC in New York State, where new businesses are required to announce themselves in a newspaper for 6 weeks. A print paper. I stuck my head in the sand for a month, then started Googling how to get it done: which newspapers were acceptable, how much it would cost, etc.
Not only was the information hard to find, it turns out that in NYC this is an especially stupid and expensive process. A rude Kings County clerk told me I needed to go downtown for the details, because he’s not allowed to provide them over the phone or through email (“I don’t make the laws, lady”).
Confused about what century I was living in, I went back to Google looking for ways to get out of the publishing obligation. Surely this was just a silly technicality that wouldn’t really affect my business, right?
[Read more…] about Marketing Ideas for Attorneys, From an Attorney!
Hey, neighbor! You put a one-page list of your pet grooming services in my mailbox last week. Problem is, I don’t have a pet. So you wasted paper on me. And many others like me. You also didn’t put a website on your flyer — what’s up with that? I Googled your business name and couldn’t find your site there either; only some reviews on Yelp.
[Read more…] about Marketing Ideas for Pet GroomersToday I signed my son up for piano lessons. The company’s website, where I registered, was in need of help on so many levels I’m going to write a series of “what not to do” posts about it. Installment #1: adding music to your website is a really bad idea.
[Read more…] about Why You Should Never Put Auto-Play Music on Your Website