Inbound Marketing

December 27, 2022 By Carrie Gallagher

HubSpot for Consumer Services

Consumer services has consistently been adapting and pivoting since being faced with economic uncertainty, a major disruption in the global supply chain and labor shortages, and major changes in consumer behavior.

These challenges continue to face the consumer services industry, and those brands who have embraced change have flourished while those who have stayed stagnant have closed up shop or are working hard to evolve and grow as “normal” life continues to morph. As with other industries, the key to prosperity has been innovation and technology.

What challenges has your consumer business been faced with?

[Read more…]

November 9, 2022 By Content Curator

Program Management Vs. Project Management: What You Need To Know

Projects and programs are needed to push an organization’s goals forward. And behind every project or program is a manager working diligently to ensure everything runs efficiently. But what is the difference between program management and project management? What do project managers and program managers do?

Here’s what you need to know:

Program Manager vs. Project Manager
What is Program Management vs. Project Management
Difference Between Program Management and Project

[Read more…]

September 18, 2022 By Carrie Gallagher

Is HubSpot Right For Your e-Commerce Business?

Today we’ll be discussing how HubSpot can be used for e-commerce businesses in both B2B and B2C applications, but first: what does the ideal HubSpot e-commerce user look like, and is that you?

[Read more…]

September 4, 2022 By Carrie Gallagher

HubSpot for Healthcare

“Expectations for personalized and convenient products and services are at an all-time high. With information at their fingertips, patients are now 100% involved in their healthcare choices.”

As consumer knowledge and expectations grow, healthcare companies have to expand and get better at not only promoting their services and building brand awareness, but growing their offerings to match a well-informed audience. Let’s dive into the marketing automation challenges facing the healthcare industry, and how HubSpot might be able to help.

[Read more…]

August 6, 2022 By Carrie Gallagher

HubSpot for Travel and Hospitality

Travel and hospitality is a multi-billion dollar industry reliant on disposable income, time for leisure, and complete customer satisfaction. There was an estimated $972 billion spent on domestic tourism in 2019. Air travel, accommodations, outdoor recreation, and food service represent 50% of the gross domestic output in the hospitality and travel industry. Additionally, the hotel and motel industry is responsible for $206 million dollars of that revenue. With these numbers, it’s clear that there is a lot of room for growth in your organization.

[Read more…]