Carrie Gallagher

HubSpot Marketing Consultant | HubSpot Solutions Partner

HubSpot

By

Working With a HubSpot Consultant

When implementing a new marketing strategy or software, choosing the right consultant or agency is key to your success. With the rise of inbound marketing and HubSpot’s popularity, hiring an experienced HubSpot consultant can significantly impact the effectiveness of your efforts.

An experienced HubSpot consultant brings in-depth knowledge of the platform and its capabilities. They can guide you on how to best leverage HubSpot’s features to achieve your marketing goals. This includes setting up efficient workflows, creating engaging content, and using the right tools and techniques to drive results.

[Read more…] about Working With a HubSpot Consultant

By

Interesting Examples of Out-of-the-Box Marketing Ideas [Marketing Update]

This week on the Marketing Update on HubSpot.tv, Mike and Karen discussed a couple of crazy, out-of-the-box marketing campaigns. The first example came from Domino’s Pizza. Back in April 2009 on the Marketing Update, we talked about how Domino’s was taken by surprise by an unfortunate YouTube video . We’ve also discussed the company’s reinvention through a series of innovative marketing campaigns including a brand new pizza recipe. Now Domino’s has gone one step further and taken its marketing efforts real time by allowing live Twitter comments from its customers to be displayed on a billboard in Times Square.

[Read more…] about Interesting Examples of Out-of-the-Box Marketing Ideas [Marketing Update]

By

How to Use AI to Market Your Small Business [+ Favorite AI Tools]

Being a small business is both easier and harder than ever. Yes, the competition is tough, but there have never been more AI tools that can help you in almost every segment of your business.

For example, I’d long wanted to sell merchandise with my designs. However, the thought of getting started and thinking about the initial steps felt overwhelming.

[Read more…] about How to Use AI to Market Your Small Business [+ Favorite AI Tools]

By

This HubSpot Consultant Helped a Professional Services Firm Improve Email Deliverability (and get out of spam!)

The following is a conversation with a HubSpot colleague about one of her recent projects with a professional services company that conducts surveys for large enterprise organizations. Their emails were low on deliverability and consistently landing in spam folders. Learn how she’s improving their stats within just 3 months.

[Read more…] about This HubSpot Consultant Helped a Professional Services Firm Improve Email Deliverability (and get out of spam!)