Carrie Gallagher

Certified HubSpot Consultant | HubSpot Solutions Partner

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What you’re doing wrong in your marketing emails

Published on HubSpot.com

One of the hardest parts of our three-lesson format is deciding what NOT to include, and a lot of really useful advice is gathering dust in my Google Drive.

This week, I’ve got three lessons I just couldn’t waste from the most-shared interview in the history of Masters in Marketing. Email marketing expert Jay Schwedelson is back, and this time he’s coming in hot with what you’re (probably) doing wrong with your email marketing.

And, in all honesty, I’ve committed some of these sins with this very newsletter. (Oopsie!)

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How to Create a Social Media Budget & Spend Smarter in 2025

A whopping 60% of marketers feel that the way they spend their budget — and the ROI it produces — is being scrutinized more now than in the past.

So, it’s no surprise you landed here to discover how you can better optimize your social media budget this year.

As a content pro (and former social media manager), I’ve got you covered. Let’s talk about what a good social media marketing budget looks like, who should be involved, and how you can data-charge your approach.

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How Go-to-Market Teams Grow With HubSpot AI

Easy, fast, and unified. We’ve talked to a lot of customers about what they need from their tools to grow, and it always comes back to these three words. So why does go-to-market feel so hard, slow, and disconnected? Two words: legacy CRM.

The concept of customer relationship management (CRM) has existed for decades, and there are more tools than ever for understanding and engaging with customers. The problem is, legacy CRMs have never fully delivered on the promise of being the source of truth about your customer. They are too hard to use and adopt and, even in the best case scenario, they struggle to capture engagement data about your customer.

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The Benefits of Working with a Certified HubSpot Consultant

When it comes to scaling your marketing efforts and optimizing your HubSpot platform, partnering with a certified HubSpot consultant can be a game-changer. With the ever-growing complexity of inbound marketing, having a certified expert by your side ensures you get the most out of your investment in HubSpot. Let’s explore the key benefits of working with a certified HubSpot consultant and how they can enhance your marketing strategy.

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