Manufacturing is a crucial component of the global economy — recently, the industry represented nearly 16% of the global GDP. Today, manufacturing is more critical than ever but faces a host of new challenges.
Supply chains are continually being disrupted while skilled labor is becoming harder to find and keep. Consumers are becoming more challenging to reach and engage. Technology is changing, competitions are getting more fierce, and growing a manufacturing business is extremely difficult with the number of challenges locally and globally. Innovation to meet customer demands and needs are essential.
One way manufacturers are evolving is the shift toward virtual sales which can lower the cost per visit, extend your reach, and significantly improve sales effectiveness, and in the end delight customers who are likely to reward suppliers that do it well.
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