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Carrie Gallagher

HubSpot Marketing Consultant | HubSpot Solutions Partner

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Content Marketing

June 12, 2016 By Carrie Gallagher

100 Tips to Help You Live An Amazing Life

Author: Nelson Wang

Over the last 31 years of my life, I’ve learned a lot through my experiences.

1. Having my articles featured on Forbes, Business Insider, Fortune and Inc.

2. Starting two companies and building 4 top 100 apps in different categories

3. 10 years in the technology industry at amazing companies like Cisco, VMware, Box and Optimizely

4. Writing a book on Amazon that hit #1 in the resumes category with over 40,000 Kindle downloads

And today, I’ll be sharing with you my top 100 tips on work, life hacks and life lessons.

To make it easier to read, I’ve categorized this into three categories for you:

Hope it helps you live an epic life! Oh, and by the way, if you’re wondering, that person in the photo of this article is me!

1. Say no to 1 hour meetings – “I love 1 hour meetings,” said no one ever. 1 hour meetings are often unnecessary. You can usually accomplish in 30 minutes w hat you thought you needed an hour for. 30 minutes will force you to be concise and on point.

2. Do the Steve Jobs walk – Steve Jobs often did some of his most important meetings while going for a walk. I do this all the time. First, doing meetings in conference rooms can feel very stiff. Second, getting people outside of their everyday environment may get them to see things from a new perspective. Third, being physically active during your meeting could help you think more clearly. So open the door, get some fresh air and go for a walk.

 

Read More at lifehack.org

Filed Under: Content Marketing Tagged With: Small Business News

June 11, 2016 By Carrie Gallagher

Influencer Marketing: What You Need to Know to Get Started : Social Media Examiner

Author: Michael Stelzner

Does your company work with influencers?

Want to incorporate influencers into your marketing?

To discover what you need to know about influencer marketing, I interview Lee Odden.

More About This Show

The Social Media Marketing podcast is an on-demand talk radio show from Social Media Examiner. It’s designed to help busy marketers and business owners discover what works with social media marketing.

In this episode, I interview Lee Odden, an influencer marketing expert. He’s the author of Optimize, the CEO of TopRank Marketing, and his company produces TopRankBlog.com.

Lee explores influencer marketing and what you need to know to do it well.

You’ll discover how to work with influencers.

Share your feedback, read the show notes, and get the links mentioned in this episode below.

You can also subscribe via iTunes Stitcher or SoundCloud

Here are some of the things you’ll discover in this show:

Lee says the roots of influencer marketing are in advocacy and public relations organizations. You’re essentially working with people who are really famous in an industry. The idea is to create an affinity for the brand for however that celebrity is known, and to reach the audience that celebrity has been able to attract.

 

Read More at socialmediaexaminer.com

Filed Under: Content Marketing Tagged With: Small Business News

June 10, 2016 By Carrie Gallagher

A Simple Guide to Navigating Trending Content

Author: Alex Jones

The cultural landscape of the modern world is constantly changing. Internet celebrities are created in as little as six seconds. Viral videos can be viewed in every continent across the world in a matter of hours. There’s a lot going on.

As a result, there are also a lot of opportunities for brands to join the conversation — that is, if they can keep up. With things moving at such a fast pace, trends can disappear before we even have time to craft a meaningful message in response to them.

But what technology takes away in terms of time to prepare, it makes up for in ways to monitor and follow these (sometimes global) conversations. In fact, there are a ton of awesome tools and tricks of the trade out there that are designed to help brands make the most out of popular content and trends.

That’s why we put together the following guide on trending content: to help all of you figure out a plan for not only discovering and planning for trends and events, but also finding ways to connect your brand’s story to them in an interesting and relevant way.

 

Read More at blog.hubspot.com

Filed Under: Content Marketing Tagged With: Small Business News

June 9, 2016 By Carrie Gallagher

Women Helping Women to Succeed – Udemy

Author: udemy.com

What is this course all about?

By the end of this lecture students will know what to expect in the course. Don’t forget to check downloadable resources and discussions on each lecture and join in we love to hear from you. Remember you can dip in and out of this course learning about the topics which interest you.

I’ve come to the conclusion that it’s okay to be a work in progress; it’s okay to rely on those that have gone before me; and it’s okay to ask for help when I need it. It’s also more than okay to listen to the wisdom of remarkable women who have achieved greatness solely through the relentless pursuit of their dreams. Here are a few of my favorites – these women truly speak to me and I hope they speak to you too.

Welcome to the Woman to woman course. Here’s a quick overview of what we have in store for you.

Learn to identify, acknowledge and overcome limiting self beliefs to reduce self-sabotaging behaviors.

Increase Your Impact at Home and Work With Color Psychology: Wardrobe Basics

This is a new mini lecture from the top-rated course, Life Hack With Color Psychology by Professor Kristen Palana from The American University of Rome. Learn to influence how you are perceived at home and at work in a variety of situations just based on what colors you are wearing. Download the wardrobe cheat-sheet under “resources” for a quick guide you can use daily. Color psychology is a fascinating subject because people start looking at the world around them in a different way once they know more about it. And to think, those colors have been under your nose all your life!

 

Read More at udemy.com

Filed Under: Content Marketing Tagged With: Small Business News

June 8, 2016 By Carrie Gallagher

Teach Yourself to Become a Better Digital Marketer in 7 Easy Steps

Author: Neil Patel

Being a digital marketer is a lot different today than it was a decade ago. Where we used to focus almost exclusively on website content and SEO, acting like specialized engineers, today’s digital marketers have evolved into something more akin to orchestra conductors.

Related: 16-Step Blueprint to Master Your Digital Marketing in 2016

And that’s a big job, because there are a lot of instruments, a much bigger audience and a ton of moving parts. To make everything work, you as digital marketer have to understand the nuances and how all those parts interact. Otherwise, all you have is noise.

Digital marketing, then, is knowing how social and digital channels operate together, how they interact.

Let’s look at the ways you can grow your passion and become a better digital marketer, so your own “orchestra” sounds less like an elementary school band.

There’s a lot of talk about the importance of “big data.” But it’s not about the data itself. It’s how you use it: You have to know how to become an analyst so you’re doing more than just regurgitating numbers.

 

Read More at entrepreneur.com

Filed Under: Content Marketing Tagged With: Small Business News

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