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Carrie Gallagher

HubSpot Marketing Consultant | HubSpot Solutions Partner

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April 12, 2022 By Carrie Gallagher

HubSpot for Software and Technology Companies

To begin, let’s look at the software and technology industry as a whole. There are close to half a million tech companies in the U.S. in sectors like e-commerce, cyber security, artificial intelligence creation, you name it, that employ 7.3 million people. With a global worth of $1.7 trillion dollars in information technology, it’s clear that there are a lot of opportunities for growth. 

The software and technology industry is one that is broad and encompasses many verticals. The market is extremely fast moving and unpredictable and constantly growing. That, along with balancing product creation with your own ever-changing technology needs can certainly be challenging. Before we dig deeper into the other challenges the industry is struggling with as a whole, answer the following questions: What are the challenges you are facing in your software and technology space?

[Read more…] about HubSpot for Software and Technology Companies

Filed Under: HubSpot, HubSpot CMS Hub, HubSpot Marketing Hub, HubSpot Operations Hub, HubSpot Sales Hub, HubSpot Service Hub, Inbound Marketing, Marketing Ideas for Small Businesses

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