From toprankblog.com

Social media has evolved significantly in the past six years. At the beginning, businesses focused solely on just having a presence on social media. Then, brands beginning honing in on social listening and figuring out the “science” of a good social media campaign.

Marketers then realized that social media was a great tool not only to engage their audience, but a prime opportunity to amplify their content and draw even more people in to consume, engage with and share that content. Recent studies have found that social networking accounts for 30% of all time spent online.

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Author : toprankblog.com

From hubspot.com

Since our founding nearly a decade ago, HubSpot has considered its employees the key to the company’s success. From the little things like an ever-stocked candy pantry and a nap room to industry-changing ideas like transparent leadership and an unlimited vacation policy, HubSpot has consistently invested in a positive employee experience.

For this reason, HubSpot is proud to announce that it was named a 2015 Best Small & Medium Workplace by Fortune Magazine and Great Place to Work®. Based on employee satisfaction surveys, the award and #10 ranking affirms HubSpot’s belief that a company’s success begins with each individual employee.

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Author : Gigi Yassine

From socialmediatoday.com

Buffer, a company I’ve considered one of the leaders in social media with a massive presence (think top 1%, unicorn status) made a shocking announcement this week.

In a post on the their blog, Buffer author Kevan Lee plainly states, “We as a Buffer marketing team – working on a product that helps people succeed on social media – have yet to figure out how to get things working on Facebook (especially), Twitter, Pinterest, and more.”

Somehow, some way, Buffer has lost nearly half its social referral traffic over the last year.

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Author : Larry Kim

From offers.hubspot.com

ON-DEMAND WEBINAR DETAILS:

Duration: 60 minutes with Q

Hashtag: #Twitter25

Getting through the noise on Twitter can be tough, and generating real business value from it can be even more difficult!

That’s why we partnered up with Twitter to give you an exclusive webinar to cover how you can see success in under 25 minutes a day. Not only will you hear from the Twitter for Business experts on tactical tips and tricks, you will also hear from HubSpot on how we have used this tried and true method to generate over 100k leads from Twitter!

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Author : offers.hubspot.com

From problogger.net

Ever want to pull your hair out when you try to share one of your posts on Facebook?

Yep. Me too.

When you put you hear and soul into publishing a piece of content on your site, it’s frustrating when you try to share it on Facebook and it shows up in other people’s feeds looking really….well….weird.

Sometimes Facebook shows the wrong image when you share your post. Sometimes it doesn’t show an image at all. Occasionally it grabs the correct image, but crops the photo in an awkward way.

And it’s not just Facebook that frustrates content creators.

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Author : Guest Blogger