The Lovable Marketing Blog by Carrie Gallagher

April 19, 2016 By Carrie Gallagher

Social Media and Digital Marketing – Wenta

Author: wenta.co.uk

Register your Attendance for this event. If you require more information, or would like to book via telephone please contact us.

Dates: 21st April 2016

Time: 9:30 – 16:30

Cost: £195 + VAT (including buffet lunch)

Being held in the beautiful, idyllic surroundings of Moor Park, Mansion House, amidst 300 acres of mature woodland and finest Hertfordshire parkland, Wenta are running this in-depth, social media training course which will give you a thorough understanding of how social networks and content marketing can be used to raise awareness and build effective relationships with your customers to benefit your business.

With complimentary refreshments and lunch provided throughout the day too, this is set to be much more than your average training course!

Content will include:

Social Networks – A session looking at the various social networking platforms available and a demonstration on how they work – focusing on Facebook, LinkedIn and Google Plus, identifying which channels will be most effective for your business.

How Important is Pinterest to Your Content Marketing Strategy?

Author: Laura Noll On Google Plus

When it comes to content marketing, Pinterest pulls rank as one of the more powerful tools for sharing what you’ve created. For brands, that means growing your Pinterest following and engaging in the community can provide exceptional value to your business.

In recent months, Pinterest has been touted for its power to influence organic growth. Plus, after adding sponsored pins, it’s considered a necessary part of your media mix. But, making the most of the medium isn’t as simple as adding a pin.

From a brand’s perspective, Pinterest is a great place to engage audiences. With an audience of more than 100 million users, 85% of which are female (according to DMR), Pinterest offers access to a unique niche of highly engaged users with very specific interests.

Pinterest pinners are typically doing one of three things: shopping, creating or researching. Most consumers on Pinterest are active, highly engaged users that are willing to tell their own followers what they’re interested in, what they engage with and what they recommend. In the past 6 months, 93% of pinners have shopped online (Sprout Social) making Pinterest the ultimate online shopping buddy.

Should You Outsource Content Marketing? 11 Questions to Consider

Author: app.mhb.io

FREE E-Book – The Ultimate Guide to Generating Leads on Twitter

Writing and Social: Why the Written Word Is Your Marketing Advantage : Social Media Examiner

Author: Michael Stelzner

Do you write content for your business?

Are you looking to improve the quality of your writing and your storytelling skills?

To explore why the written word matters in social media, I interview Ann Handley for this episode of the Social Media Marketing podcast.

More About This Show

The Social Media Marketing podcast is a show from Social Media Examiner.

It’s designed to help busy marketers and business owners discover what works with social media marketing.

The show format is on-demand talk radio (also known as podcasting).

In this episode, I interview Ann Handley, the co-author of Content Rules and chief content officer at MarketingProfs—providing training and education to empower both large and small business marketers. Her newest book is called Everybody Writes: Your Go-To Guide to Creating Ridiculously Good Content.

Ann shares why she decided to write a book for marketers about writing.

You’ll discover how to improve your writing for social media.

Share your feedback, read the show notes and get the links mentioned in this episode below!

Story for Business: How to Create Stories That Move People to Act : Social Media Examiner

Author: Michael Stelzner

Do you use stories to engage your audience?

Want to see how powerful stories can be?

To discover how to create stories for business that move people to act, I interview Park Howell.

More About This Show

The Social Media Marketing podcast is an on-demand talk radio show from Social Media Examiner. It’s designed to help busy marketers and business owners discover what works with social media marketing.

In this episode I interview Park Howell, a brand story strategist who helps businesses grow through the power of stories. He also hosts the Business of Story podcast and performs workshops on stories for business.

Park will explore the mechanics of storytelling, a craft every marketer should master.

You’ll discover why this is important to social marketers.

Share your feedback, read the show notes, and get the links mentioned in this episode below.

You can also subscribe via iTunes Stitcher , or SoundCloud

Here are some of the things you’ll discover in this show:

Park, who has been in the advertising and marketing business for 30 years, shares that what always frustrated him was not knowing whether a TV spot or radio commercial was going to work.