Lovable Marketing Content Curator

This is a curation author, serving up the best articles we find on the topics of content creation, digital marketing, the creator economy, and of course all things HubSpot! See the link in the menu to schedule a consultation.

November 4, 2022 By Content Curator

Don’t Make SEO the Reason for Your Content Marketing Strategy

Historically, many businesses started their content marketing programs because they believed it would help them rank higher for organic search results. When their target audiences would search for potential solutions to their needs and wants, they would find the brand’s vast array of content and believe that brand is the one that provides the most value.

Unfortunately, what many businesses discovered was that a foundation built on being “found” in search meant they had to focus on content that chased traffic. That created an inherent pressure to create content designed to rank rather than content intended to lead, entertain, or inform.

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November 3, 2022 By Content Curator

Some of the Biggest “AI in Marketing” Trends

Artificial intelligence has already changed the way businesses communicate with customers and how marketing plans are implemented. It’s impossible to forecast what the future holds in such a fast-changing world, but there are some things as to what we might expect in the near future.

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November 2, 2022 By Content Curator

Mindstamp Joins the HubSpot App Marketplace

Mindstamp, an interactive video platform that allows users to make any video interactive in seconds, announced it is now listed in the HubSpot App Marketplace.

Mindstamp, a leading interactive video software solution, announced that the Mindstamp HubSpot integration app is now listed in the HubSpot App Marketplace.

Amidst digital fatigue, businesses are seeking ways to engage users and stand out. With Mindstamp’s drag-and-drop interactive video platform and robust features and integrations, users can turn any video into a seamless interactive experience that increases engagement and drives action.

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October 30, 2022 By Content Curator

Video Event Data Recorder Market is Expected to Increase at a CAGR of 6.9% by the end of 2026

Future Market Bits of knowledge examinations the worldwide video event data recorder market for a 5-year figure period, 2016-2026. As per a new market standpoint report, “Video Event Data Recorder (VEDR) Market: Worldwide Industry Investigation and Opportunity Evaluation, 2016-2026,” the US$ 1.64 Bn market is probably going to reach past US$ 3.2 Bn toward the finish of 2026.

The worldwide video event data recorder (VEDR) market was esteemed at almost US$ 1,500 Mn in 2015 and is projected to reach around US$ 3,500 Mn by 2026. Deals income is supposed to increment at a CAGR of 6.9% during the evaluation time frame (2016-2026).

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October 29, 2022 By Content Curator

Race to the Bottom as NFT Marketplaces Refuse to Pay Artist Royalties

One of the most potentially powerful tools to attract artists, musicians and other creators to embrace blockchain-based NFTs as a way of distributing their work is in jeopardy.

Royalties are a big draw for artists, who value the ability of most non-fungible tokens to allow the creator to add a royalty collection feature on each resale at the time it is minted. So, each time an NFT is sold, a percentage of the price — generally 5% to 10% — is sent to the person who made it.

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