HubSpot Marketing Consultant | HubSpot Solutions Partner
From marketingprofs.com
This weekly podcast features in-depth interviews with smart marketers from all walks of life. Hosted by MarketingProfs, this 30-minute, weekly podcast delivers actionable insights and real advice to help you market smarter.
Author : marketingprofs.com
From blog.hubspot.com
Taking a great idea and turning it into a real, functioning, successful business requires quite a bit of work, sweat, and coffee.
There are documents to be signed, prospects to be called, emails to be sent, and tweets to be posted. In other words, there’s never a shortage of tasks on your plate on any given day.
Sure, you could hire a bunch of extra hands, but if you’re not in a financial position to onboard new talent right away, then that wouldn’t make good business sense, now would it?
Trouble is, while keeping costs down is a critical piece of the puzzle, it can make finding the right tools to simplify your day-to-day responsibilities a little challenging.
Author : Carly Stec
From moz.com
One thing we can all agree on: there’s a lot to think about when it comes to your SEO tasks. Even for the most organized among us, it can be really difficult to prioritize our to-dos and make sure we’re getting the highest return on them. In this week’s Whiteboard Friday, Rand tackles the question that’s a constant subtext in every SEO’s mind.
Video Transcription
Howdy, Moz fans, and welcome to another edition of Whiteboard Friday. This week we’re chatting about how to prioritize SEO tasks and specifically get the biggest bang for the buck that we possibly can.
Author : moz.com
From blog.hubspot.com
Alright, everyone: I’m about to let you in on a few of my best-kept interviewing secrets. In this post, I’ll uncover the questions I use when interviewing candidates for inbound marketing positions.
These questions are meant to assess candidates not only for their marketing talent, but also for who they are as people.
Keep in mind that the best candidates aren’t just qualified to do the job you’re trying to hire them for. You want to look for people who are also passionate about marketing, fit with your culture, and show potential for growth at your company.
Author : Kipp Bodnar
From blog.hubspot.com
If you’re considering a website redesign or are wondering how to generate more leads from your website, it’s a good idea to start with your homepage.
Serving as your company’s virtual front door, this page is generally responsible for drawing in a majority of your website’s traffic. And despite its prominence, many businesses struggle to optimize it properly.
You see, your homepage needs to wear a lot of hats. Rather than treating it like a dedicated landing page built around one particular action, it should be designed to serve different audiences, from different origins.
Author : Lindsay Kolowich