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Carrie Gallagher

HubSpot Marketing Consultant | HubSpot Solutions Partner

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January 30, 2016 By Carrie Gallagher

PNR: This Old Marketing | Content Marketing with…

Author: stitcher.com

In this episode of #ThisOldMarketing, Joe and Robert discuss the recent exodus at Twitter and what it means for the future of the infamous unicorn. IBM buys Ustream, and the boys… Read more »

 

Read More at stitcher.com

Filed Under: Content Marketing Tagged With: Small Business News

January 15, 2016 By Carrie Gallagher

6 Content Ideas Every Marketer Should Steal From IBM

From contentmarketinginstitute.com

Last year, I interviewed IBM’s Andrea Ames, whose job title alone makes me tired: enterprise content experience strategist, architect, and designer. In this article, I share some steal-worthy ideas from that interview – ideas that can help you, as a marketer, scale your content processes and provide your customers with more remarkable experiences.

Create content that builds customer relationships (Content is the new salesperson)

Today more than ever, we build customer relationships not face to face but through content.

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Author : Marcia Riefer Johnston

Filed Under: Content Marketing Tagged With: content marketing

January 14, 2016 By Carrie Gallagher

7 Ways to Stand Out With LinkedIn Visual Content

From socialmediaexaminer.com

Do you want to attract more attention on LinkedIn?

Have you considered adding visuals to your profile?

Consider using images to build out each section of your LinkedIn profile.

In this article I’ll share seven ways to improve your LinkedIn profile with visuals.

#1: Connect a Face to Your Name

While it might seem obvious, many LinkedIn users fail to use the most powerful visual element: their profile photo.

A good profile photo makes you look approachable and polished.

To upload a personal photo, go to your Edit Profile page (choose Profile > Edit Profile), hover your mouse over the existing photo in the upper-left corner and click the camera icon.

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Author : David Fisher

Filed Under: Content Marketing Tagged With: content marketing

January 13, 2016 By Carrie Gallagher

How to Maximize Your 2016 Content Budget

From contently.com

In our content marketing 2016 study, 73 percent of respondents said they produced more content in 2015 than in 2014. However, two-thirds devoted …

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Author : Erin Nelson

Filed Under: Content Marketing Tagged With: content marketing

January 12, 2016 By Carrie Gallagher

15 Free Infographic Templates in Powerpoint

From offers.hubspot.com

(+ 5 Bonus Illustrator Templates)

Save countless hours by using these pre-made templates to design your infographics

Easily create infographics in PowerPoint & Illustrator

Infographics are a powerful tool for capturing the attention of your target audiences. In fact, businesses that publish infographics grow their traffic an average of 12% more than those that don’t.

The hard part, of course, is finding the time and resources to create these infographics. That’s why we’ve created fifteen fully customizable infographic templates that will give you the inspiration and foundation you need to build your own infographics right in PowerPoint or Illustrator.

Read More

Author : offers.hubspot.com

Filed Under: Content Marketing Tagged With: content marketing

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