Are you wondering why competitor analysis is important? Like sports teams study their opponents to find weaknesses, businesses can examine their competition to improve their SEO strategy.
By closely looking into your competitors, you learn what works and what doesn’t. Let’s get into it.
How HubSpotters Are Enhancing Their Content with AI
AI has undoubtedly upended the way professionals across the organization work.
And content creation is no exception.
Advances in artificial intelligence (AI) are offering new ways for marketers to create more effective and engaging content. From automating content creation to improving personalized recommendations, AI is reshaping the content marketing landscape.
[Read more…] about How HubSpotters Are Enhancing Their Content with AIHow AI Will Revolutionize Product Development, and How to Prepare [Insights from AWS’ Senior Advisor to Startups]
As any business owner knows, product-market fit is one of the most challenging aspects of starting a business.
Predicting the right product to build – and investing in building prototypes, experimenting, and testing — is an exhaustingly long and expensive process, and oftentimes, business owners run out of money before they’re even able to test their products.
Fortunately, as Amazon Web Services (AWS) Senior Advisor to Startups and AI expert Deepam Mishra told me, “This process is about to be turned on its head with the newest advances in AI.”
[Read more…] about How AI Will Revolutionize Product Development, and How to Prepare [Insights from AWS’ Senior Advisor to Startups]Survey: YouTube is the Most Profitable Platform for Content Creators
Creators earn the most from their brand partnerships on YouTube – more than Instagram and TikTok, according to a new survey.
By the numbers. On YouTube, 6% of creators earned more than $10,001 per month – compared to 3% of Instagram creators and 2% of TikTok creators.
[Read more…] about Survey: YouTube is the Most Profitable Platform for Content CreatorsWhat’s a Marketing Audit? [+ How To Do One]
As marketers, we’re always looking for ways to improve our game plan. But with so many tactics and channels available, knowing where to focus our efforts can be challenging.
Ultimately, no marketing strategy is perfect. A marketing audit gives you a holistic view of your marketing efforts, including what’s working, what could be improved, and where new opportunities are present.
Here, we’ll take a closer look at marketing audits, the best time to conduct one, and a few best practices to pull one off.
[Read more…] about What’s a Marketing Audit? [+ How To Do One]