Author: Matthew Toren
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Marketing slowing you down? Tons of small to mid-sized businesses are using marketing automation tools to boost productivity, increase revenue and get rid of monotonous day-to-day tasks.
GetResponse is an all-inclusive marketing automation tool made to truly get stuff done. SMB’s love it for its email automation features. GetResponse’s “workflow builder” makes it super simple to create the ideal conversion funnel by clicking and dragging filters, actions and conditions into place. Once set up, the workflow builder will send welcome emails, coupons, social media links, newsletters and more in response to certain triggers. Colorful email templates even take the hassle out of sculpting the perfect newsletter online. How much time will that take off your plate?
Related: 10 Marketing Automation Hacks All Businesses Should Be Using
Want to see who’s opening and tossing your emails? GetResponse’s analytics share insight without overwhelming you with raw data. “Email ROI” helps you understand exactly how much your business is benefiting from email campaigns over time. There are also tracking capabilities for your company’s website, so you can uncover who’s visited your site, what visitors click on most and when leads turn into paying customers. Guesswork is a thing of the past.
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