“The most significant error I see with marketing is business talk excessive about their own services and products.”
As the author of 7 books, David Meerman Scott brings remarkable understanding, real-world understandings and contagious energy to the phase. As the other day’s opening keynote at Content2Conversion in Scottsdale, David challenged the audience to set the bar greater with their material marketing efforts. In his own words, “B2B does not need to mean Be-Too-Boring.” I could not concur more!
Read More at webtipsforyou.com