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Carrie Gallagher

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Carrie Gallagher - Home | Build an Audience, Not a Product

November 4, 2015 By Carrie Gallagher

Build an Audience, Not a Product

From linkedin.com

In this series, professionals share how they embrace the entrepreneurial mindset. See the stories here, then write your own (use #BetheBoss in the post).

I left a six-figure executive publishing position in 2007 to start a business. Even though I had been thinking about leaving my job for a while, and I had a product in mind to sell, the product wasn’t going to be ready anytime soon.

So I had no job and no product to sell (and no income). It wasn’t a good position to be in with two small children (ages three and five at the time) and a mortgage to pay.

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Author : Joe Pulizzi

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Filed Under: Content Marketing Tagged With: content marketing

About Carrie Gallagher

Certified HubSpot Marketing Consultant, helping businesses large and small implement strategic, budget-friendly inbound marketing programs on the HubSpot CRM.

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