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Carrie Gallagher - Home | What is the API Economy, and Why Should You Care?

May 10, 2022 By Carrie Gallagher

What is the API Economy, and Why Should You Care?

Written by Madison Zoey Vettorino

To fully understand API economy, it’s helpful to first reflect on the term ‘API’ itself. An application programming interface, or API, is a set of rules that enables data extraction from software to be utilized in another application. Thanks to APIs, your application can connect and communicate with other software friction-free. Because APIs allow for seamless, rapid integration, they’re significantly valuable for website (and mobile app!) development.

We use APIs every day for tasks as simple as tracking our location using Google Maps when taking a rideshare.

Read the article at HubSpot

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Filed Under: HubSpot Operations Hub, Inbound Marketing

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