Author: Michael Stelzner
Do you use stories to engage your audience?
Want to see how powerful stories can be?
To discover how to create stories for business that move people to act, I interview Park Howell.
More About This Show
The Social Media Marketing podcast is an on-demand talk radio show from Social Media Examiner. It’s designed to help busy marketers and business owners discover what works with social media marketing.
In this episode I interview Park Howell, a brand story strategist who helps businesses grow through the power of stories. He also hosts the Business of Story podcast and performs workshops on stories for business.
Park will explore the mechanics of storytelling, a craft every marketer should master.
You’ll discover why this is important to social marketers.
Share your feedback, read the show notes, and get the links mentioned in this episode below.
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Here are some of the things you’ll discover in this show:
Park, who has been in the advertising and marketing business for 30 years, shares that what always frustrated him was not knowing whether a TV spot or radio commercial was going to work.
Read More at socialmediaexaminer.com