Carrie Gallagher

Independent HubSpot Consultant & Solutions Partner

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Are You Missing The Most Important Audience for Your Content Marketing?

From contentmarketinginstitute.com

All the world’s a stage, and all the men and women merely players; they have their exits and their entrances; and one man in his time plays many parts, his acts being seven ages.

– William Shakespeare

A few years ago I worked with a telecom company that struggled to get traction with its audience. “We have a content marketing strategy,” the staff said. “We publish. We promote. We tell customer stories,” they said. “But things just fall flat.”

I told them I had a theory but wanted to do some homework.

There were 1,600 employees in the company and I made a series of incognito calls.

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Author : Carla Johnson

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About Carrie Gallagher

Carrie Gallagher is an independent HubSpot consultant and Solutions Partner providing strategic and hands-on HubSpot consulting for marketing and sales teams. Her work spans CRM architecture, automation, reporting, sales processes, integrations, onboarding, and long-term HubSpot optimization.