Outsourcing your marketing can be a scary idea to take in. What if you don’t have full control? What if the content produced isn’t written in your voice? What if something is posted to your social media account that doesn’t represent your brand?
These are all reasonable fears, however, if outsourcing is done correctly, these fears should be calmed. Below you will find 3 effective ways to outsource your marketing in a systematic way.
Define your strategy
Without strategy, how do you know who to target? What resources they read online?
Author : Guest Post