Carrie Gallagher

Independent HubSpot Consultant & Solutions Partner

Carrie Gallagher - Home | 4 B2B Social Media Marketing Lessons Marketers Can Learn From Their B2C Counterparts

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4 B2B Social Media Marketing Lessons Marketers Can Learn From Their B2C Counterparts

From toprankblog.com

When social media first launched, many companies were skeptical that these new platforms could be used to support their business initiatives. Today, if you hear of a company that is not on social media, you find yourself wondering “What are they thinking?”.

According to NewsCred, 87% of B2B marketers use social media to distribute content. However, many B2B brands are still trailing behind their B2C counterparts when it comes to social media strategy and results.

There is no denying that social media can be used to build brand affinity and increase engagement for B2B companies.

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Author : toprankblog.com

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About Carrie Gallagher

Carrie Gallagher is an independent HubSpot consultant and Solutions Partner providing strategic and hands-on HubSpot consulting for marketing and sales teams. Her work spans CRM architecture, automation, reporting, sales processes, integrations, onboarding, and long-term HubSpot optimization.